KPI examples contains a free online database of Key Performance Indicator (KPI) examples. Registered users can explore, bookmark and comment on thousands of documented Key Performance Indicators (KPIs), measures and metrics grouped by business functional area and industry.

Web Analytics

Web analytics represents the study and analysis of website traffic and activity. KPIs refer to the results obtained, as well as the efficiency of the tools used.

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Key Performance Indicator examples

# Trial accounts

Measures the number of accounts open for trial services. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 110 views

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Functional Areas: Sales and Customer Service

# Daily active users (DAU)

Measures the number of users who view or engage with online . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 62 views

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Functional Areas: Online Presence - eCommerce

# Website visits

Measures the number of online visits registered to the . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 163 views

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Functional Areas: Online Presence - eCommerce

% Online positive comments

Measures the percentage of the online positive comments, . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 189 views

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Functional Areas: Sales and Customer Service

# Followers on social media platforms

Measures the number of followers (fans, friends or group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 158 views

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Functional Areas: Online Presence - eCommerce

% New versus returning visitors

Measures the new visitors as percentage from returning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 553 views

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Functional Areas: Online Presence - eCommerce

# In-stream advertisements

Measures the number of in-stream advertisements served. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(3/5)

Industries: Any

0 Comments 66 views

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Functional Areas: Online Presence - eCommerce

% Recommendation rate on social networks

Measures the percentage of social media users mentioning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 75 views

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Functional Areas: Online Presence - eCommerce

# Pass-along rate

Measures the percentage of people that pass on an email . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 68 views

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Functional Areas: Online Presence - eCommerce

% Scanning visitors

Measures the percentage of site visitors that spent less . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Rating:

(0/5)

Industries: Any

0 Comments 120 views

Save

Functional Areas: Online Presence - eCommerce

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smartKPIs Performance
Management IQ test

The statement:

"% Stakeholders' perception of School Management"

is an example of


Mission Statement	Vision Statement
Goal	Objective
Target	SMART Objective
Critical Success Factor (CSF) / Value Driver	smartKPI / Key Result Indicator (KRI)
Metric / Performance Measure / Performance Indicator	Key Performance Indicator (KPI)
Initiative	Milestone